Senior VP / CMO
Camila is an international business and marketing leader with over fifteen years of experience in the Telecom and IT industries. Her areas of expertise include portfolio creation, new business development, talent acquisition, consultative selling and relationship management. Through a combination of passion for excellence and leadership skills, Camila thrives on tackling complex challenges and developing and executing strategic initiatives to drive increased productivity, profitability and customer satisfaction. As Senior VP and Chief Marketing Officer for Softtek US and Canada, Camila reports directly to the Chief Executive Officer and oversees the planning, development and execution of the organization’s marketing, advertising and communications initiatives. Leveraging an industry-focused segmentation strategy, she manages a wide range of programs designed to increase revenue, drive new sales and retain and expand existing client relationships. A visible leader in the local business community, Camila is President and Founder of the WITech Miami Council, and a Board Member of the Executive Committee of St. Jude Children’s Research Hospital.